What colors to use on a website

How do you decide on what colors to use for your website?

This is the question you start with when designing a website and could determine how the website will look based on your decision. Webconsuls has recently designed Affirmations website which gives a soothing yet bright feeling. Located in Scottsdale, AZ the website's colors catch the user's eyes and yet still hold the peace of mind that it is a recovery center. The colors were easier to play with given that the company logo is a simple yellow logo which gives me room to play with a wide range of colors.

To give you an idea of how to relate a theme of the website with the company it belongs to, let's take a look at some of the sites Webconsuls has designed. Hardhat Presentations has a blueprint in the background since it is a construction business. La Fuente Restaurant gives off a feeling of an authentic Mexican restaurant. Click here to see a partial listing of the sites designed by Webconsuls.

Websites should give the feeling of the company when entering a site. Two things that always help a designer is the logo which is initially the first thing we look at when designing a website and the pictures provided. What you write about your company and the pictures you chose to present your company are what the people see. Therefore, having a professional photographer take photos of your business/facility and your staff is a great investment.

The simple the logo, the more flexibility a designer has to work with. The more complex the logo, the less options you may have depending on the color scheme you are going for.

Websites such as Colors on the Web and ColorScheme are great tools to help you decide on color contrasts that are appealing and catch your eye.

How does your site look?